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Tuesday, February 20, 2018

DOCTOR WHO Reveals New Logo & Teaser for the Jodie Whittaker Era


My thoughts on the new logo?  "Oh, brilliant!"

At a BBC Worldwide showcase earlier today, Jodie Whittaker revealed the new logo for Doctor Who's upcoming Series 11, the first season featuring Jodie Whittaker as the Thirteenth Doctor, Bradley Walsh, Tosin Cole, and Mandip Gill as new companions Graham, Ryan, and Yasmin, and Chris Chibnall as the new Doctor Who showrunner.

The new orange-gold logo, produced by creative agency Little Hawk, harkens back to the logo colors from the Russell T. Davies era during 2005-2009, while offering something new along with a sly female symbolism Easter egg if you turn the "ho" in "Who" sideways.

The Doctor Who logo and insignia are the quintessential signifier for the brand," said BBC Worldwide Executive Creative Director Rafaela Perera.  "Our aim was to create modern and elegant designs that were anchored in the things that we love most about Doctor Who."


A brief 17-second teaser for the new logo and Series 11 also debuted, with music from British musician and sound artist Matthew Herbert.  The video features the TARDIS bursting through a crystalline debris field to illuminate the new lettering, which you can view below thanks to the official Doctor Who account on YouTube...




Doctor Who will return to BBC America for Series 11 sometime in Fall 2018.

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